This past week I was lucky enough to work on two shoots for two different companies. The first was for an allergy medication called Dymista, and the photos will be used on their website and internet banner ads. The second was for a lookbook by Studio Ray, an activewear company that I am the boys' fit model for. Their clothing is sold in places like Kohl's and Costco, and they produce several winter and summer clothing lines for ZeroXposur and Gerry.
The photos for Dymista were very specific - four images; two of just me and two with my "parents" - and each shot took an hour. For that kind of shoot, you are basically doing the same thing over and over, until the client has enough images of you with the right variety of expressions, poses and body angles, all very similar to the image the client wants, so that when they are putting together the ads there is a good selection of usable images for the ideas they want to express. I was there all day!
The Studio Ray shoot was completely different; it was the lookbook for their boys' winter clothing line, at least 20 different images, all shot in less than two hours! I have been working with this company for several months, and my job has been to try on their clothing and discuss with them what I like about each piece, and what I don't like - fit, color, comfort of the material, placement and usage of pockets, etc. It helps that I ski, so when I try on the winter clothes I know what they need.
What was also different about this shoot is that I knew everyone there except for the photographer, so I was very comfortable around everyone and knew where to change and get whatever I needed. They showed me several moodboards to give me ideas about what poses to do - both standing and active poses - and we had fun working together on getting a great variety of images that they needed for each look. And the best part was that, of course, all of the clothes fit me perfectly!